PROJECT : Keep On Running
Visual identity created for a charity run organized by ISCOM Lille’s Sports Bureau in partnership with Kiprun and Decathlon Activités.
The campaign includes print posters and social media visuals promoting the event, with dynamic imagery and a bold, energetic typographic style.
The art direction merges urban athleticism and graphic modernism, reflecting the accessibility and community spirit of the event.
A project combining event branding, cross-platform consistency, and impactful design for social good.